Monday, May 13, 2013

Would You Do A Handstand For A 4 Year Old Customer?

Today as I was writing this column I witnessed an amazing example of going the extra mile for a customer, Matthew, one of the employees at the Zingerman's Coffee Company, did a handstand to delight a four-year-old customer who is taking gymnastics classes. If you want to learn more about the Zingerman’s business model, plan to attend Friday's CEO Connect. We will be learning about the Zingerman’s community of businesses from Amy Emberling of Zingerman's Bakehouse, Charlie Frank of Zingerman's Candy Manufactory, and Allen Leibowitz of  Zingerman's Coffee Company . They are each Managing Partners of one of the eight Zingerman's businesses. Zingerman's vision calls for 4 to 12 additional businesses  by 2020 (maybe you can start one). We are proud to have Zingerman's Coffee and Zingerman's Roadhouse as two of our sponsors of CEO Connect. Here are a few of Amy Emberling’s        leadership tips:
1. First set the vision of what you want to achieve and then work out the details later
2. Have a clear set of processes, but then create daring  and pleasing variations on the theme
3, Know that a business owner’s work is never over
4. Set limits, but know that limits create freedom
5. Never make a decision alone
6. Open your books to employees
7. Treat your  employees well and they will treat your customers well
8. Be willing to stand on your head for your customers, especially young ones who will be your future customers

A link to Friday’s CEO Connect, if you would like to attend:

Coach Rob Pasick

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